---
title: ¿Qué es el Inbound Marketing? por la Gerente de Ventas de HubSpot
description: ¿Qué es el inbound marketing?¿Cómo implementarlo? En este video Fiorella de HubSpot nos cuenta el estado del inbound marketing en latinoamérica.
image: https://www.storyselling.la/hubfs/Captura%20de%20Pantalla%202021-08-18%20a%20la(s)%2011.25.46.png
---

[Skip to content](https://www.storyselling.la/blog/fiorella-cardenas-hubspot#main-content)

[![](https://www.storyselling.la/hs-fs/hubfs/StorySelling_isologo_copy_2026-1.png?width=2189&height=567&name=StorySelling_isologo_copy_2026-1.png)](https://www.storyselling.la)

- [Inicio](https://www.storyselling.la)
- [Consultoría](https://www.storyselling.la/consultoria)
- [Capacitación](https://www.storyselling.la/capacitacion)
- [Blog](https://www.storyselling.la/blog)

Open main navigation

Close main navigation

- [Inicio](https://www.storyselling.la)
- [Consultoría](https://www.storyselling.la/consultoria)
- [Capacitación](https://www.storyselling.la/capacitacion)
- [Blog](https://www.storyselling.la/blog)
- [Contacto](https://www.storyselling.la/contacto)

[Contacto](https://www.storyselling.la/contacto)

[All posts](https://www.storyselling.la/blog/all)

 noviembre 25, 2020

# ¿Qué es el Inbound Marketing? por la Gerente de Ventas de HubSpot

    Gabi Suarez  ·   1 minute read

Conversamos con **Fiorella Cardenas**, Gerente de Ventas de HubSpot para América del Norte. En este video de casi 19 minutos vas a encontrar desde definiciones de qué es el inbound marketing, su estado en América Latina, y qué podés hacer para comenzar a transitar en este camino.

Como partners de [**HubSpot**](https://app.hubspot.com/ecosystem/4195568/marketplace/solutions/storyselling) podemos ayudarte en crear una estrategia comercial BtoB  que te permita sostener tu crecimiento. Es hora de dejar la planilla excel para pasar al CRM (ver nota:[Del Excel al CRM](https://www.storyselling.la/del-excel-al-crm-el-salto-a-la-profesionalizacion/))

 

<iframe class="hs-responsive-embed-iframe" style="position: absolute; top: 0; left: 0; width: 100%; height: 100%; border: none;" title="StorySeller: Fiorella Cardenas - HubSpot" allow="accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture" xml="lang" src="https://www.youtube.com/embed/ReB_vhWG8Z4?feature=oembed" width="1060" height="596" frameborder="0" allowfullscreen data-service="youtube"></iframe>

 

Compartir: [facebook-f icon](http://www.facebook.com/share.php?u=https://www.storyselling.la/blog/fiorella-cardenas-hubspot) [linkedin-in icon](http://www.linkedin.com/shareArticle?mini=true&url=https://www.storyselling.la/blog/fiorella-cardenas-hubspot) [twitter icon](https://twitter.com/intent/tweet?url=https://www.storyselling.la/blog/fiorella-cardenas-hubspot) [pinterest-p icon](http://pinterest.com/pin/create/link/?url=https://www.storyselling.la/blog/fiorella-cardenas-hubspot) [envelope icon](mailto:?body=https://www.storyselling.la/blog/fiorella-cardenas-hubspot)

## Publicaciones relacionadas

[![video marketing](https://www.storyselling.la/hubfs/Captura%20de%20Pantalla%202021-08-18%20a%20la(s)%2010.21.34.png)](https://www.storyselling.la/blog/video-marketing-y-su-impacto-en-la-venta)

[Contenido](https://www.storyselling.la/blog/tag/contenido)

#### [Video Marketing y su impacto en la venta.](https://www.storyselling.la/blog/video-marketing-y-su-impacto-en-la-venta)

[![](https://www.storyselling.la/hubfs/istockphoto-1643811217-612x612.jpg)](https://www.storyselling.la/blog/dale-alas-a-tu-pyme-al-estilo-red-bull-5-pasos-para-aplicar-el-marketing-de-contenidos)

#### [Cinco pasos para aplicar el marketing de contenidos.](https://www.storyselling.la/blog/dale-alas-a-tu-pyme-al-estilo-red-bull-5-pasos-para-aplicar-el-marketing-de-contenidos)

[![Dani Soldan](https://www.storyselling.la/hubfs/Captura%20de%20Pantalla%202021-08-18%20a%20la(s)%2023.11.47.png)](https://www.storyselling.la/blog/storysellers-dani-soldan)

[Contenido](https://www.storyselling.la/blog/tag/contenido)

#### [Dani Soldan: Emblue Marketing Automation](https://www.storyselling.la/blog/storysellers-dani-soldan)

[![StorySelling\_isologo\_copy\_2026-1](https://www.storyselling.la/hs-fs/hubfs/StorySelling_isologo_copy_2026-1.png?width=400&height=104&name=StorySelling_isologo_copy_2026-1.png "StorySelling_isologo_copy_2026-1")](https://storyselling.la)

Somos **Gold Partners** de HubSpot

[linkedin-in icon](https://www.linkedin.com/company/thetstoryselling/?viewAsMember=true)

**Empresa**

[¿Quiénes somos?](https://www.storyselling.la/quienes-somos)

[Partners](https://www.storyselling.la/partners)

[Trabajá con nosotros](https://www.storyselling.la/quienes-somos)

[Contactanos](https://www.storyselling.la/contacto)

**Servicios**

[Consultoría](https://www.storyselling.la/consultoria)

[Capacitación](https://www.storyselling.la/capacitacion)

[Contenidos](https://www.storyselling.la/contenido)

**Resources**

[Clientes](https://www.storyselling.la/clientes)  
[Blog](https://www.storyselling.la/blog)

[Video institucional](https://www.storyselling.la/quienes-somos)

[Guía HubSpot](https://www.storyselling.la/guía-hubspot)  
[Pencil Video Maker](http://pencil.storyselling.la)

---

![200px-HubSpot\_Logo copy](https://www.storyselling.la/hubfs/200px-HubSpot_Logo%20copy.png)

Sitio hecho con ❤️ por StorySelling con HubSpot CMS -  Copyright © 2026, StorySelling

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Gabi Suarez",
    "url" : "https://www.storyselling.la/blog/author/gabi-suarez"
  },
  "dateModified" : "2024-05-31T20:19:55.999Z",
  "datePublished" : "2020-11-25T14:31:23.000Z",
  "headline" : "¿Qué es el Inbound Marketing? por la Gerente de Ventas de HubSpot",
  "image" : [ "https://www.storyselling.la/hubfs/Captura%20de%20Pantalla%202021-08-18%20a%20la(s)%2011.25.46.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.storyselling.la/blog/fiorella-cardenas-hubspot",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.storyselling.la/hubfs/StorySelling_isologo_copy_2026-1.png"
    },
    "name" : "StorySelling"
  }
}
```